BEYOND THE MACROS – FINDING SUCCESS IN APPLICATION

Flexible dieting is quickly becoming the most accepted form of diet application in the world today. Even “food quality” zealots are conceding that no matter how “clean” the food, quantity of said food will need to be measured if the end results are cosmetic and/or...

THE DREADED PLATEAU (HOW TO FIX IT)

It’s Sunday night and I’ve just finished responding to all of my client emails. As is the norm, all clients are making progress - some just don’t know it 🙂 You see, our society has conditioned itself to become very myopic in how it views progress physically - it...

Client Success – Overcoming Hypothyroidism

“The thyroid gland controls the metabolic rate of every organ in the body - From the production and regulation of sex hormones, adrenal hormones, body temperature, growth development, brain function, and heart rate, to every other element that keeps the human body...

FIXING THE DAMAGE – METABOLIC ADAPTATION EXPLAINED

The fact that I am even sitting down to write this blog has me a bit agitated, not because I don’t like to write, but because the pure necessity to write this shows the lack of proper diet application in our society. With that said, let’s dive head first into “reverse...

DIETING Is Broken

Admittedly, these are the articles that i’m not overly fond of writing.  However, based on the hundreds of emails I have received lately combined with the phone calls Nicole has had with our newest clients, the below information needs to be heard. DIETING is broken....

Simple Results

The magic is in the COACHING - learn how this client achieved his physical goals, while truly understanding the process. Even after 5.5 months I keep having steady progress. I started at 188 lbs., 18%+ bf, and 34+ waist and I am now 173 lbs., 13%- bf, and a 31 waist....

The Last Year of Training

It’s that time again….THE OPEN is less than 8 weeks away and we will soon know how successful the last year of training and nutrition has been. Please, take a moment and re-read that sentence, and note that it says “THE LAST YEAR” - not the last 8 weeks....

Performance vs Aesthetic Nutrition Periodization

Lately, I have been coming across more and more performance athletes trying to use bodybuilding style cutting diets during their competitive seasons to reduce body weight/body fat with the hopes of improving performance. While the intention may be good, I’d like to...